Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas.
Material type: TextLanguage: English Publication details: Boston, Mass. : Harvard Business School Press, c2001.Description: xix, 228 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0875847641
- 9780875847641
- 658.8 Abridged edition 15
Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Boek | Akademia | Nie-Fiksie Versameling | 658.8 BLA (Browse shelf(Opens below)) | Available | 16310 |