Local cover image
Image from Google Jackets
Principles of marketing / Philip Kotler, Gary Armstrong.
Material type:
TextLanguage: English Publication details: Harlow : Pearson, 2014 [i.e. 2013]Edition: 15e, Global EditionDescription: 716 pages : illustrations ; 28 cmContent type: - text
- unmediated
- volume
- 0273786997
- 9780273786993
- 658.8 15
| Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Boek | Akademia | Nie-Fiksie Versameling | 658.8 KOT (Browse shelf(Opens below)) | Available | 18393 |
Browsing Akademia shelves, Collection: Nie-Fiksie Versameling Close shelf browser (Hides shelf browser)
| 658.8 KOT Marketing management / | 658.8 KOT Kotler on marketing : how to create, win, and dominate markets / | 658.8 KOT Marketing management / | 658.8 KOT Principles of marketing / | 658.8 LAF Managing brands : a contemporary perspective / | 658.8 LAM Marketing / | 658.8 LAM Marketing / |
Authorised adaptation from the United Stated edition, entitled 'Principles of marketing', 15th ed. - Pearson Education, cop. 2014. - ISBN 978013255416.
Click on an image to view it in the image viewer