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Principles of marketing : global and southern African perspectives / Philip Kotler, Gary Armstrong [and others].
Material type:
TextLanguage: English Publisher: Cape Town : Pearson Holdings Southern Africa, 2016, c2013Edition: 2nd editionDescription: xvii, 750 pages : illustrations (chiefly color) ; 28 cmContent type: - text
- unmediated
- volume
- 9781775789499
- 1775789497
- 658.8 Abridged edition
| Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Boek | Akademia | Nie-Fiksie Versameling | 658.8 KOT (Browse shelf(Opens below)) | Available | 14683 |
Browsing Akademia shelves, Collection: Nie-Fiksie Versameling Close shelf browser (Hides shelf browser)
| 658.8 KON Selling to big companies / | 658.8 KOT Marketing for nonprofit organizations / | 658.8 KOT Marketing management / | 658.8 KOT Principles of marketing : global and southern African perspectives / | 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Kotler on marketing : how to create, win, and dominate markets / |
Southern African adaptation of Principles of marketing / Philip Kotler, Gary Armstrong. 14th ed. 2012.
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