Principles of marketing : global and southern African perspectives / Philip Kotler, Gary Armstrong [and others].

By:

Kotler, Philip [author]

Contributor(s):

Armstrong, Gary (Gary M.) [author]

Material type: Text

TextLanguage: English Publisher: Cape Town : Pearson Holdings Southern Africa, 2016, c2013Edition: 2nd editionDescription: xvii, 750 pages : illustrations (chiefly color) ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781775789499
1775789497

Subject(s):

DDC classification:

658.8 Abridged edition

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Holdings
Item type	Home library	Collection	Call number	Status	Date due	Barcode
Boek	Akademia	Nie-Fiksie Versameling	658.8 KOT (Browse shelf(Opens below))	Available		14683

Southern African adaptation of Principles of marketing / Philip Kotler, Gary Armstrong. 14th ed. 2012.

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Principles of marketing : global and southern African perspectives / Philip Kotler, Gary Armstrong [and others].