Marketing management / (Record no. 49154)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01544cam a2200397Ma 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn743335668 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220822150109.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110203s2012 enka b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273753363 |
| Qualifying information | (paperback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273753360 |
| Qualifying information | (paperback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273755029 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273755021 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000047059778 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | NLGGC |
| System control number | 331921936 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | UNITY |
| System control number | 124262090 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DKDLA |
| System control number | 800010-katalog:99121967068905763 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DKDLA |
| System control number | 820030-katalog:1308131 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DKDLA |
| System control number | 820120-katalog:990005778910305765 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)743335668 |
| Canceled/invalid control number | (OCoLC)725775054 |
| -- | (OCoLC)863578996 |
| -- | (OCoLC)968761790 |
| -- | (OCoLC)1006315450 |
| -- | (OCoLC)1014105091 |
| -- | (OCoLC)1015486067 |
| -- | (OCoLC)1019562833 |
| -- | (OCoLC)1022527419 |
| -- | (OCoLC)1079399799 |
| -- | (OCoLC)1084878652 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | KIJ |
| Language of cataloging | eng |
| Transcribing agency | KIJ |
| Modifying agency | UKMGB |
| -- | YDXCP |
| -- | OCLCF |
| -- | OCLCO |
| -- | OCLCQ |
| -- | EQO |
| -- | NLGGC |
| -- | CDX |
| -- | OCLCQ |
| -- | ER0 |
| -- | ERL |
| -- | OCLCQ |
| -- | WURST |
| -- | U@M |
| -- | MM9 |
| -- | OCLCQ |
| -- | UKEHC |
| -- | OCLCO |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | AKDA |
| 082 1# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | Abridged edition |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc. | Philip Kotler and Kevin Lane Keller. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14e., Global edition. |
| 260 3# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow : |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | c2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 volume (various pagings) : |
| Other physical details | color illustrations ; |
| Dimensions | 28 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 155 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane, |
| Dates associated with a name | 1956- |
| Relator term | author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Boek |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Nie-Fiksie Versameling | Akademia | Akademia | 07/22/2022 | Skenking | 1.00 | 658.8 KOT | 15618 | 07/22/2022 | 07/22/2022 | Boek |