MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01461cam a2200385Ia 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ocm47143251 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20211115085848.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
010618s2000 sa a b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1868539318 |
| Qualifying information |
(soft cover) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781868539314 |
| Qualifying information |
(soft cover) |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000052785643 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)47143251 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
OL$ |
| Language of cataloging |
eng |
| Transcribing agency |
OL$ |
| Modifying agency |
OCLCQ |
| -- |
OH@ |
| -- |
OCLCF |
| -- |
OCLCO |
| -- |
V7F |
| -- |
OCLCQ |
| -- |
OCLCA |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
f-sa--- |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
AKDA |
| 082 1# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4 |
| Edition number |
Abridged edition. |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Steyn, Benita, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Corporate communication strategy / |
| Statement of responsibility, etc. |
Benita Steyn, Gustav Puth. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Sandton : |
| Name of publisher, distributor, etc. |
Heinemann, |
| Date of publication, distribution, etc. |
2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
241 pages. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 505 2# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Strategic management of corporate communication ; Research as a strategic tool ; Environmental scanning ; Management of stakeholders, publics and activists ; Issue management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in organizations |
| Geographic subdivision |
South Africa. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business communication |
| Geographic subdivision |
South Africa. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business communication. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00842419 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in organizations. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00870217 |
| 651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Geographic name |
South Africa. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01204616 |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
Corporate communication |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Puth, Gustav, |
| Relator term |
author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Boek |
