Customer experience management : a revolutionary approach to connecting with your customers /
Schmitt, Bernd.
Customer experience management : a revolutionary approach to connecting with your customers / Bernd H. Schmitt. - New York : Wiley, c2003. - xiv, 242 pages ; illustrations -
9780471237747 0471237744
Relationship marketing.
Customer relations.
Customer relations--Management.
658.8
Customer experience management : a revolutionary approach to connecting with your customers / Bernd H. Schmitt. - New York : Wiley, c2003. - xiv, 242 pages ; illustrations -
9780471237747 0471237744
Relationship marketing.
Customer relations.
Customer relations--Management.
658.8