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	1.	Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan. by Wilson, R. M. S. (Richard Malcolm Sano) [author] Gilligan, Colin [author] Chartered Institute of Marketing Series: Marketing series (London, England). Student. Edition: Second edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Oxford ; Butterworth-Heinemann, 1997 Availability: Items available for loan: Akademia (1)Call number: 658.8 WIL. Add to cart (remove)
	2.	The practice of advertising / edited by Norman A. Hart. by Hart, Norman A. (Norman Arthur), 1930- [editor] CAM Foundation Chartered Institute of Marketing Series: Marketing series Edition: Third edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : Butterworth Heinemann, 1990 Availability: Items available for loan: Akademia (1)Call number: 659.1 PRA. Add to cart (remove)

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