TY  - BOOK
AU  - De Wit,Bob
AU  - Meyer,Ron
TI  - Strategy: process, content, context : an international perspective 
SN  - 1861529643
U1  - 658.4 15
PY  - 2004///
CY  - London
PB  - Thomson
KW  - Strategic planning
KW  - Business planning
KW  - International business enterprises
ER  -