Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham. 
 - Eleventh edition. 
 - New York :  Irwin McGraw-Hill,  ©2002. 
 - xxv, 694 pages :  illustrations ;  29 cm. 
 - The McGraw-Hill/Irwin series in marketing .
 - McGraw-Hill/Irwin series in marketing. .
<br/><br/><label>ISBN: </label>0072398841 9780072398847 0071123121 9780071123129 0071233075 9780071233071 0070499470 9780070499478 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.8