TY  - BOOK
AU  - Lamb,Charles W.
TI  - Marketing
SN  - 9780195765885
U1  - 658.8 Abridged edition 15
PY  - 2008///
CY  - Cape Town, South Africa
PB  - Oxford University Press Southern Africa
KW  - Marketing
KW  - South Africa
KW  - Management
ER  -