TY - BOOK AU - Avrin,David TI - It's not who you know it's who knows you!: the small business guide to raising your profits by raising your profile SN - 9780470483244 U1 - 658.8 Abridged edition 15 PY - 2010/// CY - Hoboken, N.J. PB - John Wiley & Sons KW - Small business marketing KW - Small business KW - Management KW - Success in business KW - Advertising ER -