Corporate communication : getting the message across in business /
Elise van Staden, Susan Marx, Lisel Erasmus-Kritzinger.
- 2nd ed.
- Pretoria : Van Schaik, 2007.
- 223 pages : illustrations
Includes bibliographical references.
Section 1: Aspects of communication. The role of language -- The nature of communication in organisations -- Interpersonal communication skills -- The role of culture -- Body language -- Section 2: Applying communication principles in business. Persuasion -- Negotiation -- Writing skills -- Writing reports -- Meetings and meeting procedures -- Section 3: Combining it all: speaking out. Formal presentations -- Visual aids -- Facing the media.
0627026184 9780627026188
Business communication. Communication dans l'entreprise. Business communication.