TY  - BOOK
AU  - Newell,Frederick
TI  - Loyalty.com: customer relationship management in the new era of Internet marketing 
SN  - 0071357750
U1  - 658.8 Abridged edition 15
PY  - 2000///
CY  - New York
PB  - McGraw-Hill
KW  - Internet marketing
KW  - Customer relations
KW  - Public relations
KW  - Commerce
KW  - Customer loyalty
UR  - http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009053625&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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UR  - http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1193274
UR  - http://search.ebscohost.com/login.aspx?AN=54593&direct=true&db=nlebk&scope=site
ER  -