Bemarkingsbestuur / redakteurs: S. Marx, A. van der Walt ; skrywers G.J. de J. Cronje [and more]. - Kaapstad : Juta, c1989. - xviii, 590 pages Also available in English. ISBN: 0702122955 9780702122958 Subjects--Topical Terms: Marketing--Management. Dewey Class. No.: 658.8