Managing brands : a contemporary perspective / Sylvie Laforet.
Material type: TextLanguage: English Publication details: Maidenhead, Berks. : McGraw-Hill Higher Education, c2010.Description: xxiv, 412 pages : illustrations ; 27 cmContent type:- text
- unmediated
- volume
- 9780077117481
- 0077117484
- 658.8 Abridged edition 15
Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Boek | Akademia | Nie-Fiksie Versameling | 658.8 LAF (Browse shelf(Opens below)) | Available | 17745 |
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658.8 KOT Kotler on marketing : how to create, win, and dominate markets / | 658.8 KOT Marketing management / | 658.8 KOT Principles of marketing / | 658.8 LAF Managing brands : a contemporary perspective / | 658.8 LAM Marketing / | 658.8 LAM Marketing / | 658.8 LEV Retailing management / |