Cases in e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski.
Material type: TextLanguage: English Publication details: Boston : McGraw-Hill/Irwin marketspaceU, c2002.Description: xix, 631 pages : illustrations ; 26 cmContent type:- text
- unmediated
- volume
- 0072500956
- 9780072500950
- 658.8 Abridged edition 15
Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Boek | Akademia | Nie-Fiksie Versameling | 658.8 RAY (Browse shelf(Opens below)) | Available | 16148 |
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658.8 PER Simple solutions to effective marketing / | 658.8 PIT The marketing decision maker ; From MkIs to MDSS / | 658.8 RAM Digital impact : the two secrets to online marketing success / | 658.8 RAY Cases in e-commerce / | 658.8 RAY E-commerce / | 658.8 RUN The practice of marketing / | 658.8 SCH Consumer behavior / |