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Strategy : process, content, context : an international perspective /

De Wit, Bob.

Strategy : process, content, context : an international perspective / Bob de Wit, Ron Meyer. - Third Edition. - London : Thomson, 2004. - xxiv, 957 pages : illustrations (some color) ; 26 cm

ISBN: 1861529643 9781861529640

Subjects--Topical Terms:
Strategic planning.
Business planning.
International business enterprises.

Dewey Class. No.: 658.4

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Strategy : process, content, context : an international perspective /