Akademia-biblioteek

Corporate communication : getting the message across in business /

Van Staden, Elise.

Corporate communication : getting the message across in business / Elise van Staden, Susan Marx, Lisel Erasmus-Kritzinger. - 2nd ed. - Pretoria : Van Schaik, 2007. - 223 pages : illustrations

Includes bibliographical references.

Section 1: Aspects of communication. The role of language -- The nature of communication in organisations -- Interpersonal communication skills -- The role of culture -- Body language -- Section 2: Applying communication principles in business. Persuasion -- Negotiation -- Writing skills -- Writing reports -- Meetings and meeting procedures -- Section 3: Combining it all: speaking out. Formal presentations -- Visual aids -- Facing the media.

0627026184 9780627026188


Business communication.
Communication dans l'entreprise.
Business communication.

HF5718.V377 2007

658.45
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